The First of Its Kind

Why Groundfloor

Invest in fractional real estate starting with $100. Our award-winning platform automatically invests your funds for you, so you can sit back and watch the historic 10% returns come in. 

This is true set-it-and-forget-it investing.

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Get Started Today

Experience the

Groundfloor Difference

For 11 years, Groundfloor has leveled the playing field so everyone can tap into the rewarding world of real estate investing — no heavy capital needed.

Diversification Analysis

Automatic, 1-Click

Instant Diversification

With Groundfloor, your funds are automatically and instantly invested across all available loans — and they’re all backed by real estate. This ensures your portfolio works harder for you, minimizes your risk, and optimizes your investing strategy for the best path
to historic 10% returns.

How It Works

The Easy Path to

Higher Yields

Step 1

1. Sign up and connect your bank account (secured through Plaid, our third-party platform).

Step 2

2. Transfer funds, and in 2–3 business days, they’ll reach your Auto Investor Account.*

Step 3

3. Your funds will automatically invest across all loans on the Groundfloor platform.

Step 4

4. Sit back and relax as you begin to watch your repayments steadily come in.

Grow Your Wealth

Real Estate Investing

For Everyone

Everyone should have the freedom to invest on their terms and get the opportunity to do so. That's why our investment products deliver more return and accessibility with less risk than traditional lending options.

Expected Returns from 8%–15%

The Blueprint to
Consistent Passive Income

Here’s how to strengthen your portfolio:

Investment Wizard

Get tailored investment suggestions with investment criteria you can select and customize to your liking.

Auto Investor Account

Let technology do the work, ensuring you never miss an opportunity. Our award-winning tech invests and reinvests for you.

Informational Resources

Check our blog and education hub for investing tips, portfolio performance, market analyses, and more.

Download the groundfloor app

Simple, Easy Investing with

the groundfloor app

With Groundfloor's mobile app, real estate investing has never been more accessible. Earn an average of 10% annual returns on your investments without paying a dime in fees.