About Us

Learn about the Groundfloor story

Groundfloor is an award-winning fintech company that levels the playing field in financial markets for individual investors. Known for its regulatory prowess and developing completely new financial products for alternative investing, the company was the very first to be qualified to offer direct real estate debt investments for both accredited and non-accredited audiences alike. The company has won numerous awards for its product innovation and growth, including the Forbes Fintech 50 and four years in a row of being on the Inc. 5000 List. Groundfloor’s investors have consistently seen 10% annualized returns across its short-term investment offerings.
Media Contact: Hela Sheth
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Groundfloor has garnered widespread recognition and acclaim for our remarkable product innovation and exceptional growth. The company’s achievements include prestigious accolades such as being named to the Forbes Fintech 50 and securing a position on the esteemed Inc. 5000 List for four consecutive years.

How it started

The People Behind Groundfloor


Brian Dally

CEO & Co-Founder

Nick Bhargava

EVP Regulatory Affairs & Co-founder

Brian Dally is a co-founder of Groundfloor and serves as our CEO. He is responsible for marketing as well as setting long-term direction and goals for the company. Brian’s 15-year career building disruptive technology startups spans stints in Silicon Valley, Boston, London, and the North Carolina Triangle region. Previously, he led the launch of Republic Wireless to take on the big four cellphone carriers to international acclaim. As a result, millions more Americans can now afford a smartphone. Brian has a JD from Harvard Law School, an MBA from Harvard Business School, and a BA with Highest Distinction from the University of Virginia.

Nick Bhargava is a co-founder of Groundfloor. He leads product development and is responsible for regulatory strategy. An expert in securities law, Nick was heavily involved in the JOBS Act as an early pioneer who advanced the concept of crowdfunding. Nick and Brian met through Groundwork Labs in the Triangle-area startup hub the American Underground. His years in finance have included work for the Financial Services Roundtable, SEC, FINRA, TD Waterhouse, and RBC Financial Group. Nick received his LLM at Duke University School of Law and holds a BS in Biological Sciences and Business from the University of Alberta.

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